Fake branding
(counterfeiting)
Oliver would like to buy new shoes... he particularly likes the brand ‘Pike’.
Help Oliver make the right decision on where to buy his shoes.
He goes to the ‘Pike’ shop, the shoes he would like to buy cost €55!
His friend, Zora, tells him that she knows a market stall where he can buy shoes that look almost identical for €25!
What should Oliver do?!
-Buy the shoes at the ‘Pike’ shop?
-Listen to his friend and buy the shoes on the market stall Zora told him about?
-Listen to his friend and buy the shoes on the market stall Zora told him about?
What should Oliver do?!
-If he buys the shoes from an unknown market stall, Oliver is not sure he will have real ‘Pike’ shoes, as the price is extremely low. It is too good to be true! And he can’t be sure whether they will keep his feet warm and dry like ‘real’ Pike shoes.
What should Oliver do?!
-If he buys the shoes at the ‘Pike’ shop, Oliver will definitely have the shoes he has been dreaming about, and he knows that they will last a long time and keep his feet warm and dry.